May 18, 2021
Apple announced it's new second-generation Apple TV 4K. What's new and when can you get your hands on one? Apple annoucned in April 2021 a new version of the Apple TV 4K, with an all-new Siri Remote a faster processor, and a few other notable internal improvements. The look of the second-generation Apple TV 4K continues the sleek design of previous generation versions. A simple black box design that plugs into a television set over HDMI. The Apple TV 4K offers 4K resolution with support for high frame rate HDR content, including HDR10 and Dolby version. For full performance, it needs to be paired with a 4K TV and 4K content is also required. What is 4K resolution and why is it so great? The pictures have more details and sharpness. 4K has at least 8 million active pixels. The 3840x2160 pixel counts equate to four times the resolution of the full HD pictures most of us are used to. The images appear deeper, brighter, and create a more cinematic immersive experience. 4K fits with the growing trend of bigger tv's. 4K is the future, more movies and tv shows are being filmed in the new format. Netflix offerS streaming in 4K. Apple says it is working with FOX Sports, NBCUniversal, Paramount+, Red Bull TV, Canal+, and more to stream content in high frame rate HDR. AirPlay now supports high frame rates so Dolby Vision video shot on iPhone 12 can be displayed in full resolution on the new Apple TV 4K. There's a faster A12 Bionic chip inside the new Apple TV 4K that will offer a GPU boost, faster video decoding, better audio processing, and improved gameplay. The remote. The actual Apple TV 4K design has not changed, the remote has. If you have an older generation Apple TV, chances are, you have experienced frustration with the remote design. It is very sensitive. The all-new remote design is a one-piece aluminum body. There's a clickpad control wheel with five-way navigation, with the clickpad also supporting touch gestures. The clickpad's outer ring supports a circular gesture that lets you jog through TV and movie content. And finally.... a power button! The new remote has a dedicated power button that controls a TV's power. It also includes volume buttons, a mute button, an option for pausing and fast forwarding and a menu button. There is also a side button for activating Siri. Apple added a new color balance process that uses the iPhone's front-facing camera to fine tune the colors on the Apple TV by comparing the color to industry-standard specifications. This works with the new Apple TV 4K as well as older models. The Apple TV comes in two models, 32GB for $179 and the 64GB for $199. Apple announced it will be available for purchase in late May 2021. Apple has discontinued the prior-generation 4K Apple TV that was released in 2017, but the Apple TV HD continues to be available for purchase. Contact us today to get on our waiting list. Info@71Concepts.com